World's Fair Information Manual
EXHIBIT
- Clairol Color Carousel
AUTHORIZED REPRESENTATIVE
- Mr. Jack Shor
- Corporate Public Relations Director
- Clairol, Incorporated
- 1290 Avenue of the Americas
- New York 19, New York
- 957-3100
PUBLIC RELATIONS AGENCY
- Mr. Richard Weiner, Sr. Vice Pres.
- Ruder and Finn, Incorporated
- 130 East 59th Street
- New York 22, New York
- PL 9-1800
FAIR CONTACT
- Miss Phyllis Adams
CONTRACT SIGNED
- October 29, 1963
ADMISSION
- Free
LOCATION
- Block 11; Lot 21
- Industrial Area
AREA
- 20,000 sq. ft.
ARCHITECT
- Robinson, Capsis, Stern Assocs
- 547 West Broadway
- New York 12, New York
- OR 7-0440
CONTRACTOR
- George A. Fuller
SOURCE: 1964 World's Fair Information Manual
FEATURES
The Clairol Exhibit is designed exclusively for women and admission is restricted to women.
The building is a circular, cage-like structure. The facade is decorated with sweeping flower forms in a technique reminiscent of art nouveau. Behind the translucent flowers, there are enormous butterfly shapes that move majestically as the carousel turns.
Each woman who visits the building receives a personal hair coloring analysis while seated in a private booth.
Clairol Color Carousel
Source: NY World's Fair Publication For Those Who Produced the New York World's Fair 1964-1965