World's Fair Information Manual
EXHIBIT
- General Cigar Company, Inc.
AUTHORIZED REPRESENTATIVE
- Mr. Edward Lillenfield
- Director, World's Fair Exhibit
- General Cigar Company, Inc.
- 485 Lexington Avenue
- New York 36, New York
- MU 7-7575
PUBLIC RELATIONS AGENCY
- Mr. Dale Olmstead
- Publicity Consultants
- 247 Park Avenue
- New York 17, New York
- YU 6-5400
CONTRACT SIGNED
- October 23, 1962
LOCATION
- Block 18; Lot 5
- Industrial Area
AREA
- 15,023 sq. ft.
ARCHITECT
- Mr. Cecil A. Alexander
- 760 Farlie Avenue
- Atlanta, Georgia
- 404 MU 8-3313
CONTRACTOR
- Turner Construction Company
SOURCE: 1964 World's Fair Information Manual
FEATURES
The General Cigar exhibit will be surrounded by a generously landscaped area which includes a garden and patio with benches. These features, combined with the classic simplicity of the pavilion architecture will offer visitors a serene and peaceful spot to rest.
Exterior: The completely air-conditioned building includes a theatre, International Bazaar, and extensive display area. The walls of the pavilion, except for the theatre section will be entirely of glass.
Interior: The theatre entertainmnent, geared for adults and children will be prduced by Gordon Auchincloss and Magical Productions. This will be a magical show -- part live, part mechanical. Actors will talk to animated figures, on a motion picture screen, who will seemingly walk out of the screen and become alive.
The display area will tell the story of the growth and stature of the cigar industry.
General Cigar Company
Source: NY World's Fair Publication For Those Who Produced the New York World's Fair 1964-1965