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General Motors Pavilion at the 1964/1965 New York World’s Fair

World's Fair Information Manual

EXHIBIT

  • General Motors Futurama

AUTHORIZED REPRESENTATIVE

  • Mr. Harry Turton
  • General Motors Corporation
  • 1775 Broadway
  • New York 19, New York
  • PL 7-4000 - ext. 182-3
  • and
  • Mr. Edward A. Bracken, Jr.
  • General Motors Building
  • Detroit 2, Michigan
  • 313 TR 3-7200

FAIR CONTACT

  • Mr. Guy Tozzoli
  • Port of New York Authority

CONTRACT SIGNED

  • February 8, 1961

LOCATION

  • Block 51; Lot 1
  • Transportation Area

AREA

  • 367,006 sq. ft.

ARCHITECT

  • Albert Kahn Assocs.
  • 345 New Center Bldg.
  • Detroit 2, Michigan
  • 313 TR 1-8500

DESIGNED BY

  • General Motors Styling Staff

CONTRACTOR

  • Turner Construction Co.

ADMISSION

  • Free
General Motors Futurama line drawing

SOURCE: 1964 World's Fair Information Manual

FEATURES

The General Motors Futurama building at the 1964-65 New York World's Fair was created by GM to house an imaginative, yet realistic, look at what may be tomorrow's way of life.

Entrance to the three-acre building is through a canopy, 10 stories high, which leads to the quarter-mile Futurama "ride into tomorrow" and an exhibiton of GM's pure and applied research. The building terminates in a domed pavilion in which General Motors automobiles and other products are displayed. Atop the pavilion is a rotating time-and-temperature indicator.

The 8 1/2 - acre Futurama site is landscaped to display GM trucks, buses, railroad locomotives and earthmoving equipment.

With visitors sitting three abreast in moving chairs, the Futurama ride can carry 70,000 persons each day through a portrayal of the importance of improved mobility as the key to mankind's progress.

Mounted on either side of a headrest atop the back of each lounge chair loudspeakers, small as the palm of a hand, bring Futurama riders a detailed account of the world GM designers foresee for tomorrow. Carefully coordinated narration, sound effects and lighting systems enhance the visitor's feeling of being within the scenes through which the ride passes.

Man and vehicles exploring the moon are within the first scene, then the ride comes to earth in the Antarctic where a weather central forecasts climatic conditions in every part of the globe.

Viewers then dip beneath the sea for a look at ways in which the untold wealth there may be utilized. In the midst of dense jungle a machine creates a highway; in the desert a farmer tends his irrigated fields with remote-control machines. The ride climaxes with the city as a glittering complex of commerce and urban living.

The science exhibit, housed in the center of the building, has been designed to demonstrate the feasibility of some of the ride proposals and illustrate General Motors' product research and engineering.


General Motors Futurama

General Motors Futurama

Source: NY World's Fair Publication For Those Who Produced the New York World's Fair 1964-1965