1964 & 1965 Official Guidebook & Souvenir Map

The description of this
exhibit from the 1964
Official Guide Book

SEVEN-UP

An international sandwich garden serves up, buffet style, the food specialties of 16 countries in elaborate sandwiches, plus all the 7-Up the customer can drink. Sample sandwiches: sliced lamb on Scotch barley bread, Lomi-Lomi salmon n Aloha coconut bread, chicken-ginger-coconut on cinnamon swirl bread. Four-sandwich platters, with relishes, cheeses and candy, cost $1.55. A five-piece ensemble entertains daily, playing American show tunes as well as music from all over Europe and Latin America. A futuristic tower rises 107 feet above the pavilion; a clock at the top is regulated by the precise timekeeping apparatus in the Swiss pavilion several blocks away.

The description of this
exhibit from the 1965
Official Guide Book

SEVEN-UP

This open-air cafe offers musical entertainment and an international sandwich buffet.

Under a futuristic clock-tower, the specialties of 16 nations are served. For $1.50 the visitor gets his choice of any four sandwiches plus trimmings and as much Seven-Up as he can drink. A typical selection might include: Holland ham on poppyseed bread, tuna Espagnole on Toledo bread, curried shrimp on parata, and Nova Scotia salmon with cream cheese.